The Sample: NEW Hourglass Opaque Rouge Liquid Lipstick in Rose and Canvas (Review, Swatches & Photos)
Ok, I’m just going to go ahead and give this product the only real endorsement it needs from someone like me: I don’t like to wear lipstick. Never have. I don’t like bold lips, I don’t like opaque lips, I don’t like matte finishes. If I ever do wear lipstick, it’s a very sheer, balmy formula that one could argue doesn’t really count. That being said, I love Hourglass’ new Opaque Rouge Liquid Lipsticks. Did you hear that? I said love!…
…and now on to the full review. C’mon–you didn’t think you were gonna get off that easily, did you?!
Hourglass’ new line of long-wearing liquid lipsticks was released this past Summer. These lipsticks are available in 9 brilliant shades ranging from bright, dusty pink to tangerine-orange. According to Hourglass, Opaque Rouge is “a full-coverage Liquid Lipstick delivering up to 14 hours of continuous wear, vivid color payoff, and a velvet matte finish.” It works by “creat[ing] a breathable film of intense pigment that instantly bonds to the lips and seals in moisture with skin-conditioning emollients, fruit extracts and vitamins.”
The colors I received are Rose and Canvas. Rose is a medium warm, bright rose. Canvas is a light-medium rose with beige undertones. Both are very opaque and very true to color. I think either one would suit a variety of skin tones and would look great day or night. They may look quite similar–especially in the tubes–but the differences are much more notable on the lips.
The packaging is a standard tube and doe-foot applicator. It has a sleek, plastic body that is see-through on one side so that you are able to see the color of the product inside, which I like. This lipstick is pretty small, about the size of a regular, solid lipstick bullet. It contains about the same amount of product too–0.10 oz. (the average lipstick is between about 0.10 and 0.14 oz.). The tip of the doe-foot applicator is slightly angled and the wand is slightly bendy. I find that these features give you excellent control over the wand during application. It hugs the contours of my lips perfectly and lines the edges of my lips precisely.
The formula itself is very, very smooth and glides onto the lips like silk. I was expecting a really thick, creamy formula because I knew these liquid lipsticks were really opaque and matte. Instead, I was met with a formula that almost feels like a thin, silky mousse. The formula is very easy to work with and applies smoothly, delivering opaque color in one pass. One dip of the wand gives me enough color for my whole mouth–I simply use one side to do my bottom lip then flip it and do my top lip. Perfect coverage, perfect color, no problems.
The first time I tested Rose, I applied a fairly thin, though no less opaque, layer all over my lips and waited for it to set. While it dries, there is an ever-so-slight pulling feeling. It’s hardly noticeable and not at all irritating. It’s also a little tacky while it dries, so I wouldn’t touch your lips or press them together during this time. If you want to apply 2 coats, I find that it’s easiest and I get the best results when I apply it before the first coat dries down.
I liked the velvety matte finish and the comfortable feel of it on my lips. The product seems to really cling to the lips and seriously feels like you have nothing on! Though I wouldn’t say that it’s moisturizing at all, it does seem to seal in whatever moisture your lips already have–so be sure your lips are moisturized prior to application. Do not, however, apply balm right before applying the Opaque Rouge. I did this when I tested Canvas for the first time and it went on patchily and didn’t dry down very nicely at all. Also, if you have dry lips, I suggest exfoliating your lips prior to use as well.
When I tested Canvas, I did apply a thicker layer of product than I had with Rose and this gave me some problems. It started to flake off my lips a lot sooner than it had when I used a very thin layer. I also noticed that flakes of it kept getting on my teeth when I did that, so I’ll be sure to use a nice, even, thin layer all over from now on. I also noticed that when I applied a thicker coat, it transferred a bit throughout the day. This did not happen with I applied a thin coat. So again, I stress that you’ll get the best results with a thinner layer.
Both Rose and Canvas wore on my lips for most of the day–and this was after a cup of tea, a few bottles of water, a meal, and some snacking between (of course, I did eat my food very carefully and I suggest you do the same). A thin, even layer of each got me to about 11 hours–a thicker layer, almost 9 hours before it was a flaky mess. Either way, neither made it to the promised 14 hours, but it’s still not too shabby for a lip product. It’s definitely the longest wearing lip product I’ve ever used. Still, I wish Hourglass hadn’t made their 14-hour claims–it’s always so disappointing when the claim is debunked.
So yes, despite Hourglass’ claims that this formula exhibits “14 hours of continuous wear without flaking or dryness”, it doesn’t make it to 14 hours and it doesn’t wear without flaking. Still, I stick by my word–I really did enjoy wearing this lipstick and will continue to use it…albeit as more of a stain so that I don’t have to worry about the product flaking off my lips midday. Regardless of the claims made, this is a truly spectacular, revolutionary formula and I think true lipstick-addicts will appreciate it even more than I do. There are 9 shades currently available–be sure to check them out!
Pros: rich, opaque color in one pass; silky smooth formula; wand is easy to control; packaging allows you to see the color and see how much product you have left; true to color; doesn’t dry out the lips; super comfortable and virtually weightless on the lips
Cons: there is some prep involved (if you have dry lips); doesn’t make it to the promised 14 hours; does tend to flake off your lips after a while if you apply too thick of a coat to your lips
»»Pricing: $28/0.10 oz.
»»Recommended for: lipstick lovers who are in search of a “near” perfect, long-wearing liquid lipstick
»»Overall Rating: B+
Disclaimer: the product(s) featured in this post were provided to The Beauty Sample free of charge by the manufacturer/PR for review purposes only. Regardless of how the product was obtained, my priority is to you, my readers, and I will always give you my honest opinion.